Research engagement,impact and sustainable tourism

In this editorial, we reflect on how the Journal of Sustainable Tourism can contribute towards sustainable tourism researchers achieving more impact with their research. We propose some changes that can be tested in, and introduced gradually and collaboratively with, the community of the editorial board and authors. To support impactful mind sets, we will promote research that reflects diverse academic communities. To promote impactful research topics, we will encourage authors to frame their submitted articles against the Sustainable Development Goals, while research that is time sensitive will be fast tracked so it can contribute to current debates. To promote impactful methodologies, we shall favour articles that use mixed methods and action research, and those that conduct longitudinal, experimental, and evaluative research. To promote impactful partnerships, we will favour multidisciplinary approaches and research that has been co-created with stakeholders. To promote impactful communication and dissemination, we will continue to build an online community on social media for sustainable tourism researchers, we will promote articles in social media to raise their visibility, and we will provide free access to those articles that are deemed to have the greatest potential to impact positively on society.     

A quantitative study of financing efficiency of low‐carbon companies: A three‐stage data envelopment analysis

This study set out to evaluate the financing efficiency of low‐carbon companies. Applying a three‐stage data envelopment analysis with the data from 85 listed companies in China's low‐carbon industries over the period 2011 to 2017, this study has found that the overall financing efficiency of low‐carbon companies was relatively high, and the pure technical efficiency was quite steady over the period. The overall financing efficiency of these low‐carbon companies on average tended to change with the scale efficiency. This study has also shown that the scale efficiency was the main constraint influencing the financing efficiency of low‐carbon companies in China over the period. Our results are robust and have significant implications for policy makers and corporate managers.     

投资持股关系中的“共享审计师”效应研究

以2007—2015年我国资本市场上具有投资持股关系的上市公司为样本，通过研究持股方和被持股方聘请同一家会计师事务所对持股双方各自审计收费和审计质量的影响，探讨投资持股关系的“共享审计师”中，“信息共享”效应与“低价揽客”效应谁更明显。研究表明，当具有持股关系的两家公司共同聘请同一家会计师事务所后，“信息共享”效应更明显，表现为持股双方的财务报表审计质量和持股方的审计收费显著提升。进一步研究发现：持股双方在不同情况下会选择性价比最高，最有利于自身的方式来获取信息，以谋求“信息共享”效应最大化。     

Under the influence of a blogger: The role of information‐seeking goals and issue involvement

Bloggers in the postmodern era can influence the behaviour of consumers and alter their perceptions. The current study looks at the blogger influence phenomenon from a different theoretical perspective than existing literature did. By combining information behaviour and communication theory, it proposes a new conceptual framework by relying on the characteristics of the blogger, the blog content, motivation, and goals of information seeker. In this model, information seekers’ objectives and issue the involvement are important drivers of blog selection and determinants of the blog's influence. The framework was empirically tested in a sample of American users of beauty blogs. The results provide a confirmation of the postulated relationships. Three types of blog visits are identified and their effects and their attributes that make a blog influential are examined.     

基于多维频谱地图的干扰规避

针对复杂电磁环境下卫星移动通信系统可靠通信需求，利用频谱地图多维数据呈现优势，提出了基于多维频谱地图的干扰规避方法。通过建立卫星移动通信系统波束、时隙、子频带、干扰强度等多维信息关联的频谱地图，利用数据挖掘方法对频谱可用情况进行预测，基于预测结果及用户QoS(Quality of Service)需求生成干扰规避策略，通过星地联合频谱资源调配实现系统干扰规避。该方法为卫星移动通信系统干扰规避提供了一种全新的思路，可提升卫星移动通信系统干扰防护能力。     

民航地空通信自适应抗干扰系统设计与性能分析

在复杂电磁环境下，由于民航地空通信大频偏的要求，滤波器无法滤除波道内的干扰。针对此问题，提出了一种自适应抗干扰系统设计方法。对于落在波道内且与地空通信信号有效频带不重叠的干扰，首先对通信信号进行载波频率估计，然后使用自适应滤波方法进行干扰抑制；对于落在波道内且与地空通信信号有效频带重叠的恒包络干扰，首先重构载波信号，消除对恒包络信号估计的影响，然后根据恒包络信号的特性重构干扰信号并进行干扰分离。实验结果表明，该系统设计方法在不改变民航地空通信架构的前提下，抗有效频带外干扰的能力最大可以提升23.8 dB，抗恒包络干扰的能力最大可以提升39.4 dB，从而可以大幅提高航空飞行安全水平。     

Application of social media analytics in tourism crisis communication

Given the newly established communication environment of social media and highly unpredictable crisis situations, this study questioned how tourists facing an unexpected crisis situation use social media to communicate and search for information. To this end, this study developed a multi-phased social media analytic framework (data crawling, data processing and text mining, social network analysis, semantic network analysis, and network visualization) to assess the structure of information exchanges between the members of a tourism organization’s social network community and identified influential actors and information content within the social network. This study’s findings suggest genuine ways of relating with and utilizing opinion leaders and influencers in social media marketing communication as well as crisis communication. The authors expect this proposed methodological framework of social media analytics to help other scholars scientifically identify and implement the proper methodologies for utilizing social media data.     

Sustainability marketing at the farmers’ market: An ethnographic analysis of ambiguous communication

Farmers’ markets have grown rapidly in recent decades. One explanation for this growth relates to consumers’ view that farmers’ market products are more sustainable. While many have analyzed customer preferences at farmers’ markets, few have examined farmers’ message strategies in this space. Little has been done to analyze the ways farmers use sustainability as a marketing approach. This ethnographic research is based on 100 hr of observation and in‐depth interviews with 36 participants and analyzes the ways farmers position their products as sustainable to customers. The findings indicate that sustainability is not a primary topic of conversation during customerfarmer interaction. However, related concepts such as environment, local, organic, and chemical serve as the proxies for sustainability, even though these messages are presented ambiguously.     

产业链的合作机制选择与低碳产品定价及碳减排策略

生产链上下游企业选择合适的合作机制对低碳产品定价及碳减排有重要影响。通过构建博弈模型分析三种不同合作机制下的低碳产品定价及碳减排问题:第一种合作机制即制造商与零售商进行合作,当两条生产链都选择这种合作机制时,能带来较高的碳减排率和较低的零售价格,这对制造商、零售商、消费者和环境都是有利的。第二种合作机制即两条生产链的制造商之间、零售商之间分别合作,这会带来较低的碳减排率和较高的零售价格,对两个制造商有利,而对零售商和消费者不利。分析前两种合作机制的利与弊提出第三种合作机制,即零售商和制造商共享利润下的有利于碳减排的策略。最后,结合案例讨论和数值分析的研究结果表明:当制造商和零售商收入共享比在一定范围内时,第三种合作机制可以给制造商和零售商带来更高的利润。由此为企业选择最佳的合作机制及合理的碳减排策略提供了理论指导。     

博物馆数字化建设与金融文化传播——以东北亚金融博物馆为例

博物馆作为公共文化机构,承担着向公众提供文化服务的职责。随着科学技术(特别是信息技术)的发展,博物馆开启了数字化建设的进程。博物馆数字化建设的目的并不是要取代传统博物馆,而是对实体博物馆在某些方面进行有益的拓展和补充。伴随着数字化建设,博物馆能够更好地满足公众多样化的文化需求,提供更好的文化体验。突发事件对博物馆数字化发展形成了一种倒逼机制,凸显了博物馆数字化的重要性。为了更好地传播金融文化,实现文化育人的目标,东北亚金融博物馆将通过“顶层设计、逐步推进、研究标准、规范建设、共建共享、未雨绸缪、创新技术、增加手段”等做法,探索数字化建设之路。